ABOUT US
ABOUT US
Young people need practice, not just advice.
Brain Fit is the practice.
Mental Wealth is what young people carry forward.
ABOUT US
ABOUT US
Young people need practice, not just advice.
Brain Fit is the practice.
Mental Wealth is what young people carry forward.
WHY AREACH MATTERS
What Brain Fit Helps Make Possible
Safer, Stronger Communities
When young people practice emotional regulation, communication, and sound decision-making, they are better equipped to navigate conflict, build trust, and contribute positively where they live, learn, and lead.
Healthier Ways to Cope and Grow
Brain Fit helps young people manage stress, strengthen focus, build self-awareness, and develop healthier habits they can carry into school, relationships, and life.
A Clearer Paths
Forward
Mentorship, life readiness, leadership, and service connect practical mental skills to education, career exposure, personal goals, stronger relationships, and purposeful next steps.
What Makes AREACH Different
Practice That Transfers
Brain Fit complements counseling and academic support by giving young people guided opportunities to strengthen focus, regulation, confidence, decision-making, and follow-through.
Skills Over Slogans
Young people practice mental skills through structured experiences instead of only being told to demonstrate them.
Measured, Not Assumed
AREACH tracks session response, program progress, and brain-training performance through distinct evidence layers.
Technology With Purpose
VR, EEG neurofeedback, and brain-training tools support guided learning, reflection, and real-life application. They do not replace human facilitation.
Our Story
2012
AREACH begins work through mentorship and youth-development programming.
2015
Incorporated as a tax- exempt 501(c)(3) nonprofit organization.
2021
Development begins on Brain Fita structured, research-informed, evidence-generating program.
2023
The full Brain Fit program launches, combining brain science, guided coaching. reflection, and interactive technology.
Today
AREACH delivers Brain Fit, mentorship, life-readiness, youth-leadership, and service experiences to schools, youth organizations, and communities.
Mission
To build mental strength in underserved youth ages 8-24 through brain education and brain training technology.
Our Vision
A world where mental and emotional barriers no longer limit potential, and every young mind flourishes.
Leadership
Catedra Phillips Founder & Executive Director
Atlanta-based founder and entrepreneur with more than 10 years of experience working with government-funded educational systems.
Jenay R. Sermon, PhD
Research Architecture Lead
Atlanta-based founder and entrepreneur with more than 10 years of experience working with government-funded educational systems.
Bring Brain Fit To Your School, Organization, Or Community
Request the Brain Fit Program Overview to see how AREACH can partner with you to help more young people build practical mental skills.